As people's consumption concepts change, people increasingly value brands. A brand must be recognizable in order to keep consumers in mind. Image is a characteristic of a brand, which reflects the strength and essence of the brand. Only by shaping a good brand image, brand marketing can be carried out well. Generally speaking, the image of a brand is composed of many factors, including product name, packaging, graphic advertising design, etc., but in fact, the showcase is also a display of the brand image.

A good showcase design can not only bring beautiful visual experience to consumers, but also greatly increase the brand image of the store, and can also improve brand recognition. Different showcase designs will produce different visual effects and also reflect the image and personality of different brands. For example, child guards are mainly used as study desks, and the lively and bright blue theme showcases are very lively and lovely. This kind of design is not weak to customers no matter which city it is in, and it will leave a deep brand image for people. With the help of showcases, the brand image can be displayed and the brand personality can be highlighted.

When a merchant customizes a display cabinet, it is to use the brand power of the product to allow viewers and consumers to receive product information most effectively in a limited time. We have to print the brand logo on the display cabinet, the whole should be harmonious and unified, the color should be matched with the brand, and the connotation of the brand should be in harmony with the high-end beauty in order to attract customers.

Through the above understanding, we can clearly know that the brand power of the product can be expressed through the display cabinet, and at the same time it also plays a role of publicity, further enhancing the popularity of the product.